01trigger · visitor.arrived

Engineering high-availability, scalable architectures for global enterprises.

I led the platform behind 35 of Ant Group's marketing sites, automated Just Eat UK's rider recruitment, and now build OpenAI and Claude features into products that already have users.

Book a 30-min call See the work

15+ years shipping
35 sites, one platform
100% Job Success
9,000+ Upwork hours

Ant Group, lead engineer · 2019–25
WorldFirst, 35-site platform
Alipay, marketing sites
Just Eat UK, recruitment automation
Ciklum, Employee of the Year
Toptal, senior engineer
Adeva IT, 2025–now
Kore AI, certified
NextBridge, team lead · 2014–19
Pubity Group, rebuild
BAUM Consult, multilingual platform
Ant Group, lead engineer · 2019–25
WorldFirst, 35-site platform
Alipay, marketing sites
Just Eat UK, recruitment automation
Ciklum, Employee of the Year
Toptal, senior engineer
Adeva IT, 2025–now
Kore AI, certified
NextBridge, team lead · 2014–19
Pubity Group, rebuild
BAUM Consult, multilingual platform

02read · README.md

The short version, in the format engineers read first.

faran / README.md

# Faran Ahmed Khan

Senior full-stack engineer and systems architect. 15+ years.

Led: Ant Group / WorldFirst marketing platform: 35 multilingual sites, 2019–2025
CMS: Architect and advisor: which CMS to use and when, built to scale and to cost less to run
Built: Just Eat UK rider-recruitment automation in n8n, live in 7 months
Now: Senior engineer via Adeva IT and Toptal: OpenAI and Claude in SaaS
Stack: Laravel · WordPress VIP · Node.js · TypeScript · n8n · AWS
Proof: 100% Job Success · Top Rated Plus · 9,000+ hours on Upwork
Stage: Panelist, WordCamp Europe 2023 · Speaker, WordCamp Islamabad
Base: Birmingham · Islamabad (October–March) · works with US, UK and EU teams

Faran's intro video: I don't want satisfied clients, I want them to be my fans

Watch the intro

yes, that line is really mine

03run · selected_work

Five systems. Scroll and each one runs.

SELECTED WORK · 01 / 05
Just Eat (UK): rider recruitment, automated end to end.
An n8n chatbot that automated Just Eat’s whole rider-recruitment process in the UK, launched in seven months.
- n8n
- TypeScript
- Node.js
- REST APIs
- Twilio
to launch
7 months
rider flows
4
Read the case study Want results like this? Book a call
1. Webhook: rider applies
2. AI chat: screening
3. Switch: vehicle type
4. Medical check
5. Twilio: SMS + email
6. CMS: onboard rider
Webhook: rider appliesapplication received
AI chat: screeningquestions answered
Switch: vehicle typeroute → e-scooter flow
Medical checkpassed · EU health rules
Twilio: SMS + emailrider notified
CMS: onboard riderstatus → onboarded
- bike
- cycle
- e-scooter
- car
last run: succeeded
SELECTED WORK · 02 / 05
WorldFirst (Ant Group): one platform behind 35 marketing sites.
A multi-language WordPress and Laravel platform of 35 sites behind Alibaba Group’s global marketing, including worldfirst.com and zyla.com.
- Laravel
- PHP
- WordPress
- Bedrock
- ACF Pro
websites on one platform
35
as lead engineer
5+ years
Read the case study Want results like this? Book a call
35 marketing sites
worldfirst.comzyla.com+33 moremultilingual
WordPress Bedrockmultisite · MU-plugins · ACF Pro · Gutenberg
Laravel services and APIsqueues · integrations · Vue and React front ends
RabbitMQfault-tolerant flows
AWSS3 · EC2 · Lambda
CI/CDLaravel Forge
AI content and SEO schedulingYoast workflows tied to regional campaign calendars
SELECTED WORK · 03 / 05
Pubity Group: three brands, one fast experience.
A redesign and rebuild for the Gen Z social publisher and its sub-brands Dad Says Jokes and Memezar, so moving between three domains feels like one site.
- WordPress
- Elementor Pro
- Cloudflare
- WP Rocket
- Locust
followers across Pubity Group
150M
domains, one experience
3
Read the case study Want results like this? Book a call
SELECTED WORK · 04 / 05
BAUM Consult: A multilingual platform that never breaks.
A WordPress platform for a European sustainability advisor, built pixel-accurate from Figma. German copy runs 20–30% longer than English, so every layout was built for both.
- WordPress
- WPML
- ACF
- Figma
- BrowserStack
every layout tested in both
EN · DE
Read the case study Want results like this? Book a call
scroll the site
SELECTED WORK · 05 / 05
AIS, Saudi Arabia: from no assets to a bid-winning site.
An industrial inspection company entering the market with no style guide, no copy and no wireframes. I led the website and a downloadable corporate profile for government and corporate bids, on a tight deadline.
- WordPress
- Elementor Pro
- Figma Make
- Lovable
existing brand assets
0
site and corporate profile
Web + PDF
Read the case study Want results like this? Book a call
↔
Compare day 1: a brief, nothing else with launch
day 1: a brief, nothing elselaunch

04map · services

Pick the problem. I'll pick the tool.

Six kinds of work, each with a real project behind it.

All services, in detail

Automation with n8n
Workflows that take repeat work off your team: CRM, GoHighLevel, Twilio, Make and Zapier.
- n8n
- GoHighLevel
- Twilio
proof → Just Eat recruitment
Explore the service
AI agents and AI in your product
OpenAI and Claude inside the product you already run: writing assistants, auto-tagging, smart search and voice agents built with LangGraph and FastAPI.
- OpenAI
- Claude
- LangGraph
- Python
proof → AI SEO pipeline, sold for $20K+
Explore the service
Laravel and PHP back ends
Queue-driven APIs and background jobs that stay calm under load, tested before they ship.
- Laravel
- PHPUnit
- PHPStan
- Redis
proof → WorldFirst · Psytech
Explore the service
Enterprise WordPress
VIP-standard builds: Bedrock, MU-plugins, Gutenberg blocks, headless for Vue and React.
- Bedrock
- ACF Pro
- WooCommerce
proof → 35 sites for Ant Group
Explore the service
Node.js and TypeScript
APIs, webhooks and integrations that glue your tools together and keep data moving.
- Node.js
- TypeScript
- REST
- Webhooks
proof → Just Eat UK
Explore the service
E-commerce and ERP
WooCommerce and Magento 2 stores wired to SAP, Stripe and marketplace APIs.
- Magento 2
- SAP
- Stripe
proof → Aalborg Portland
Explore the service

05calc · hours_lost

How much is manual work costing you?

Move the sliders. It runs in your browser and nothing leaves this page.

People doing repeat work 5

Hours each, per week 6

Cost per hour $40

Share that could be automated 60%

1,380 h

a year on work a workflow could do

$55,200

what those hours cost you each year

Automate 60% and you get back

828 hours · $33,120 a year

Book a call about these hours

Assumes 46 working weeks a year. A starting point for a conversation, not a quote.

06verify · reviews

Don't take my word for it.

Every card is a real review from an Upwork client. Follow the link to read it where it was written.

Job Success: 100%
of clients would hire again: 96%
projects, Top Rated Plus: 105

01 / 14

Faran is a fantastic freelancer. He goes the extra mile, is polite and open in communication, and always ensures the work is delivered to a high standard. He quickly understands requirements and provides valuable input along the way. I'd be happy to work with him again and highly recommend him. Communicating with Faran is very easy and working with him is a pleasure.
n8n workflow development · Aug–Sep 2025
★ 5.0
Faran was a pleasure to work with. He created an amazing looking website with a small amount of direction, was very responsive, professional, and helpful. I was impressed that he went above and beyond the scope of the job to ensure I was completely satisfied. No doubt I will be using his services again in the future. I highly recommend Faran to create your website. Thank you Faran!
SEO and speed-optimised WordPress site
Jan 2026 · ★ 5.0
Faran delivered excellent work with great speed and professionalism. His communication was clear and transparent throughout the project, making collaboration smooth and efficient. I highly recommend him and look forward to working together again.
n8n workflow development · Aug 2025
★ 5.0
Great collaboration overall. The team has been responsive and supportive throughout the project, and communication has been smooth. They've shown strong commitment to delivering the required features and adapting to feedback.
Ticketing System Development · Mar–Apr 2026
★ 5.0
We had an excellent experience working with Faran! He is highly skilled in WordPress development, very responsive, and extremely reliable. From the start, he understood our requirements clearly and delivered high-quality work on time and within budget. Communication was smooth throughout the entire project, and any adjustments or feedback we gave were implemented quickly and effectively. We will definitely be working with Faran again in the future and highly recommend him.
[BAUM] WP Developer · Feb–Jul 2025
★ 5.0
Faran is a fantastic developer with great communication skills, whos open to feedback and goes out of his way to deliver high quality results. We will definitely keep working with him on other projects.
[S2/S3] WordPress Developer · Nov 2024–Apr 2025
★ 5.0
A great job by Faran as usual. We will continue on working on other projects with him, but we are closing this contract as the project has been finalised. Thank you for your fantastic cooperation here.
S3-KHG WordPress Development · Feb–Oct 2025
★ 5.0
Faran delivered excellent work throughout the project and was a pleasure to collaborate with. He demonstrated a strong understanding of the requirements, worked independently, and communicated clearly and reliably at every stage. His results were delivered on time and met our expectations in terms of quality and attention to detail. We particularly appreciated his proactive approach, flexibility, and professional attitude. I would gladly recommend Faran and would be happy to work with him again on future projects.
WordPress migration of 7 sites
Apr 2026 · ★ 5.0
He was GREAT to work with. Professional, thorough, detailed and knowledgeable. I highly recommend him and I look forward to working with him again in the future.
EX Texting Platform text campaigns · 2018–2025
★ 5.0
Fantastic experience working with Faran. Great communication, fast turnaround, and solid results. Highly recommended
n8n workflow development
Nov 2025 · ★ 5.0
Great collaboration, attention to detail and communication. Will work with him again
Upwork project · Mar–Apr 2026
★ 5.0
Great work Faran! We appreciate everything you've done!
Seatmap Builder & Checkout Flow · May–Sep 2025
★ 5.0
Highly recommend!
Basecamp Infusionsoft Integration · 2020–2026
★ 5.0
I want to highlight the outstanding work delivered by Faran and his team. The results went far beyond what was initially expected, both in quality and in the thoroughness of the execution. Their responsiveness, ability to propose relevant solutions, and anticipation of our needs truly made a difference throughout the project. Faran relies on a strong, reliable team capable of taking on projects efficiently while maintaining a consistently high level of excellence. This is not the first project we've completed together, and it certainly won't be the last. I'm extremely satisfied with this collaboration and the added value they bring at every stage. A big thank you for your professionalism and commitment
AI and automation
Dec 2025 · ★ 5.0

07log · career

The long way round.

Hover a row, or tap it, for the story behind it.

how I work · four things I won't trade

08read · latest_posts

Notes from production.

What broke, what held, and what I'd build again.

All posts

Automation & AI1 min
The AI content automation I sold for more than $20K
A Google Form brief in, a researched and SEO-ready article out: how the workflow works.

09trigger · your_project

Working on something? Let's talk.

Book a call, send a note or email me. I usually reply within 4–8 hours.

[email protected]

this is the last step of the workflow: you

Send a note

faran@portfolio: ~

$ git log --career --oneline

a1f3c2e 2013 feat: first Magento extension shipped (Technology-Architects)

7c9e0b4 2014 feat: Laravel APIs for iOS and Android (NextBridge)

3d8a51f 2019 feat: 35-site platform for Ant Group (WorldFirst)

e4b7a90 2023 talk: WordCamp Europe, Athens

9f2c6d1 2024 feat: rider recruitment automated (Just Eat UK)

5a0e7b3 2025 feat: AI features in SaaS (Adeva IT · Toptal)

······· now pending: your project · awaiting merge

09trigger · your_project

Thirty minutes, no slides. Tell me what's slowing your team down and I'll tell you honestly if I'm the right fit.

Book a 30-min call [email protected]

Engineering high-availability, scalable architectures for global enterprises.

The short version, in the format engineers read first.

# Faran Ahmed Khan

Five systems. Scroll and each one runs.

Just Eat (UK): rider recruitment, automated end to end.

WorldFirst (Ant Group): one platform behind 35 marketing sites.

Pubity Group: three brands, one fast experience.

BAUM Consult: A multilingual platform that never breaks.

AIS, Saudi Arabia: from no assets to a bid-winning site.

Pick the problem. I'll pick the tool.

Automation with n8n

AI agents and AI in your product

Laravel and PHP back ends

Enterprise WordPress

Node.js and TypeScript

E-commerce and ERP

How much is manual work costing you?

Don't take my word for it.

The long way round.

Notes from production.

The AI content automation I sold for more than $20K

Working on something? Let's talk.

Working on something? Let's talk.